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SEPHORA has become the Official Beauty Retail Partner of F1 Academy, sponsoring Spanish rookie driver Natalia Granada for the 2026 season. The partnership includes glam bars at 18 Grand Prix events and marks a significant investment in women's motorsport.
Oracle Red Bull Racing has announced a multi-year partnership with Indeed, the world's leading job site, beginning with the 2026 Formula 1 season. The collaboration will see Indeed branding appear on cars and team kit while supporting Red Bull's Talent Academy Programme to attract new talent to motorsport.
